POSSIBLE

Giving ideas legs.

THAT is a famous baseline for a big brand. I DIDN’T WRITE IT. IF I TRY HARD I MIGHT write you a line half as good for your brand. LIKE ‘think possible’ for proximus. I DID WRITE THAT. POSSIBLY I can think of a concept that sells whatever it is you want to sell. CARS. COFFEE. PHONES. LOANS… POSSIBLY I’LL find a CREATIVE solution for YOUR first world problem AND WIN ANOTHER ADVERTISING AWARD. POSSIBLY I’LL make CONTENT SO CAPTIVATING that IT fills whatever CONTENT gap you desire to fill. PROBABLY I’ll never USE THE WORD ‘CAPTIVATING’ again. PROBABLY YOU ‘ll never want to buy a print of one OF MY PHOTOGRAPHS. VERY probably not. BUT POSSIBLY yes.

Ideas for brands since 1999. A peek behind the scenes of some campaigns I co-created.

I like words. A lot. I like images. A lot more. Maybe you’ll like mine. Maybe not.

I enjoy writing copy about and for brands. I enjoy writing about music even more.